To eliminate time and travel expenses when presenting the Novozymes facilities in Kalundborg to guests, we developed a virtual reality tour in collaboration with B-Visuals.
We collaborated with Nicolai Brix from B-Visuals on the project to create a virtual reality tour of the Novozymes facility in the city of Kalundborg.
The goal of the project was threefold. Firstly, the project should eliminate time and travel expenses. Secondly, Novozymes® wanted to be able to show off their facility without exposing classified trade secrets and/or technology. Thirdly, they wanted to enable their sales teams around the world to present the production facility to prospect buyers and clients.
Creating a new and innovative way for visitors to experience the Kalundborg production facility.
We knew that our client wanted the best possible virtual reality solution. They wanted the user of the virtual tour to feel like they were present at the facilities themselves.
Therefore we decided to record the facility footage using the Nokia OZO 360-degree camera, which is capable of recording 4k stereoscopic video for an unparalleled immersive visual experience.
Furthermore, we also captured full spatial audio using the Ozo’s eight exterior microphones to create the most comprehensive virtual reality tour possible.
During this project, we achieved great insight in cross media production and how to utilise different parts of different media to create a coherent and usable product.
We discovered new aspects of intertwining processes and considerations regarding usability and flexibility.
Virtual reality is a medium of the future, and we hope to do more projects like this in the future.